Web Design
Product Web Experience
We worked with BuddhaBrands to launch a site that captured new audiences.
Our vision centered around building a brand environment that feels inviting, fun, and unmistakably tailored to their audit.
Our Process
We partnered with Buddha Brands to help refine their visual identity and elevate their presence in the highly competitive natural wellness and snack space. The challenge was to balance clean, modern aesthetics with the brand’s mindful, nature-inspired ethos — creating a system that feels as good as their products taste.
We focused on delivering a design language that’s bright, breathable, and flavorful — just like the ingredients they champion. Through packaging direction, brand visuals, typography adjustments, and social content design, we shaped a cohesive identity that reinforces Buddha Brands' commitment to better-for-you products without sacrificing visual appeal or shelf impact.
Outcome
The refreshed brand presence helped BuddhaBrands strengthen its positioning as a premium, feel-good lifestyle brand. Post-launch, they saw:
+28% lift in retail interest and merchandising support across North America
Stronger in-store recognition and improved shelf appeal for new SKUs
Social media engagement increased by 41%, driven by a more aligned visual strategy
The brand now communicates with the same energy and confidence it delivers in every product — vibrant, mindful, and deliciously clear.