Branding
New Visual Identity
We teamed up with AGS Devices to create a strong visual presence that enhances their position and visibility.
The strategy was to balance strong aesthetics followed with meaningful storytelling to create a brand experience that truly resonates.
Our Process
We partnered with AGS Devices to develop a brand identity that reflects their precision, reliability, and engineering excellence. The objective was to craft a professional, no-nonsense visual system that resonates with decision-makers in the industrial and manufacturing space.
From early concepting to the final brand guidelines, our focus was on clarity, trust, and technical integrity — qualities that define AGS’s reputation in the market.
The final identity is strong, minimal, and highly functional — reinforcing AGS Devices’ role as a dependable partner while creating a consistent presence across trade materials, digital platforms, and client communications. The rebrand contributed to stronger brand recognition and a clearer positioning in a highly competitive industry.
Outcome
The final brand identity is bold yet precise — capturing the essence of AGS Devices’ commitment to engineering excellence while ensuring consistency across every client-facing touchpoint. The rebrand led to improved brand perception, clearer communication of technical expertise, and stronger recognition within the industrial manufacturing sector.